Software: Cables.gl, Blender, Substance Designer
Tasks: Modeling, Animation, Cables.gl Setup
Nike’s House of Innovation in Paris
Nike’s new House of Innovation in Paris offers a unique retail experience, blending digital technology with athlete storytelling. Before its grand opening, an augmented reality campaign gave visitors a sneak peek through interactive window displays, building excitement for the launch.
A New Look for the Pigalle Basketball Court
As part of the campaign, the iconic Pigalle basketball court was repainted, introducing fresh rules for play. An augmented reality layer explained these changes, turning the court into an immersive playground that extended beyond its physical boundaries.
My part on this project was to create and animate and bake the elements used for the AR experience. This involved prototyping, migrating animations and the look to Cables.gl
